2022 Black Friday Sales at Ethical Businesses

I’m going to keep this short & sweet so we can get down to business. Black Friday sales are the biggest sales of the year and the best time to stop for ethical and sustainable fashion from small businesses. First off, if you are new to sustainable fashion I suggest you read a bit about sustainable fashion and how to quit fast fashion. I’ve also written about my journey it here and here. If you’ve been saving for some sustainable clothes now is the time to buy.

Here are my favorite sales and deals from ethical businesses that include sustainable fashion and lifestyle items. If you need gift ideas, my incredibly huge gift guide is available here.

*this post contains some affiliate links which means I earn a commission if you purchase using them.*


If you don’t know, I’m the founder of Sela Designs, a handmade jewelry company that donates 100% of profit to charity. We are currently working on raising $20,000 IJM Romania office. 20% off SITEWIDE THROUGH 11/20/22

Here are Black Friday sales for sustainable and ethical small businesses worth supporting.


Better Life Bags:

15% off on custom bags



40% off sitewide with code ASHLEIGHHOLIDAY40.

American Giant:

save 35% when you buy two or more classic hoodies. Sale only on hoodies, not sitewide.

Boody Eco Wear:

11/25-11/28: up to 40% off, PLUS 20% off sitewide with code: GIFTBETTER


25% off site wide

Girlfriend Collective

35% off sitewide (including sale items)

LA Relaxed

40% off Site wide with code: FESTIVE (yes, this includes sale items)


Weekly Deals

  • Doorbuster styles throughout the month of November
  • EARLY BLACK Friday + Cyber Monday: 11/21 – 11/28 entire site marked down 20-50% off


EARLY ACCESS BF Sale: 30% off almost everything with code: BF30 (good through 11/28)

Holiday Happenings:

  • more to come

*Tradlands sweaters are the best quality I’ve found. They are worth the investment. I’m slowly adding them to my winter wardrobe. Learn more about Tradlands Production: Transparency and Mission of Responsible Manufacturing here.

Universal Standard:

  • through 12/5: best sellers sale starting at $25 + bundle deals
  • 11/25-11/26: buy more, save more + free cuffed beanie with orders over $125
  • 11/27-12/05: denim drive & sitewide sale on all denim styles starting at $30.

Mate the Label

30% off sitewide

Mary Young

25-60% off site wide. Prices marked. No code needed.

By Tavi

30% off full priced items (clothes & leather bags) with code BLACKFRIDAYWEEKEND

Vetta Capsule:

up to 60% off sitewide

Warp Weft World:

Up to 70% off. No code needed.

Wama Underwear

40% off


Up to 70% off sitewide. (women’s pajamas and loungewear)

Bombas (socks)

25% off sitewide with code BIGSALE25


up to 50% off everything (they plant a tree for every purchase made)

Organic Basics

up to 50% off everything


coming soon

Swahlee Co.

40% off sitewide. No code needed.

Thom Kelly:

40% off sitewide with code HOLIDAY40

Virginia Dare Dress Co

10-50% off site wide. Join email list for additional discount. 11/26-11/28



30% off sitewide with code SELADESIGNS30

Poppy Barley

coming Soon

Wilder Shop

50% off sitewide w/code WILDERVIP


20% off sitewide through 11/23

The Root Collective:

20% off with code CHEER



coming soon


20% off sitewide


25% off sitewide



Hanna Andersson:

50% off everything

Tea Collection:

12 Days of Tea (new deals everyday)


coming soon


The Preacher and His Wife Roastery:

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